Privacy Policy of vegra.eu
1. General information The administrator of personal data is RedKey Grzegorz Marciniak with its registered office at ul. Marii Kazimiery 23k, 01-641 Warsaw, Poland, NIP: 5252331791. Contact for matters related to data protection: contact@vegra.eu
2. Purposes and grounds for data processing Data is processed in accordance with the GDPR for the following purposes:
Handling inquiries: Processing is necessary to take action at the request of the data subject prior to entering into a contract (Art. 6(1)(b) of the GDPR).
Analytics and SEO: Analysis of user behavior on the website in order to optimize content and improve visibility in search engines (legitimate interest of the controller – Art. 6(1)(f) GDPR).
Marketing and retargeting: Displaying personalized advertisements for VEGRA products (e.g., coconut mats or substrates) based on previous visits (user consent – Article 6(1)(a) of the GDPR).
3. Scope of data collected We collect the following via the contact form:
First and last name / Company name.
Email address and phone number.
Technical data: IP address, browser type, website behavior data (via cookies).
4. Data recipients Your data may be transferred to entities supporting our activities:
IT and hosting service providers.
Companies operating analytical and advertising tools (Google LLC, Meta Platforms).
Technical advisors cooperating with the VEGRA brand in order to prepare offers.
5. Analytical and marketing tools The website uses tracking technologies:
Google Analytics: Traffic analysis and SEO optimization.
Meta Pixel: Tracking conversions from ads and building audience groups for retargeting.
Cookies: Small text files stored on your device that allow the website to function properly and collect statistics.
6. Rights of the data subject The user has the right to:
Access, rectify, delete (“right to be forgotten”) or restrict the processing of data.
Object to the processing of data for marketing purposes.
Withdraw consent at any time (without affecting the lawfulness of processing prior to withdrawal).
Lodge a complaint with the President of the Personal Data Protection Office (PUODO).
7. Data retention period We store data from forms for the period necessary to handle the inquiry or until marketing consent is withdrawn. Analytical data is stored in accordance with Google/Meta tool settings (usually 14 to 50 months).

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